Amazing Grass Green Superfood (AGGS) is Amazing Grass’ flagship product. It is an industry leader and Amazing Grass has a very comprehensive product line. This Amazing Grass Green Superfood Review is a fact-based look at the overall product.
There are a lot of Amazing Grass Green Superfood Reviews. What I try and do with all my reviews is focus on what’s really in the jar. What are you really ingesting? What’s the real value of the product?
Overall, there are a lot worse products then AGGS. I’m impressed with the product, the simplicity of the marketing -which is no-nonsense and the overall company culture.
Product Name: Amazing Grass Green Superfood
Company Name: Amazing Grass
Owner(s): Brandon Bert & Todd Habermehl
Product Description: Greens superfood drink mix, with antioxidants and probiotics
Price: $29.99 for 30 servings; $49.99 for 60 servings
Rating: 8.7 out of 10
SUPERFOODS – Amazing Grass Green Superfood Review
AGGS’s superfood panel contains an excellent greens panel. It includes organic wheat grass, barley grass, alfalfa, spirulina, spinach, chlorella and broccoli. All of these are excellent superfoods and they use organic produce which is a big plus.
Each serving contains almost 6 grams of produce. Not bad, I’ve seen products with a lot more superfood potencies, but this is certainly a significant amount.
They do list the superfoods without disclosing how much there is of each ingredient. This makes it tough to know precisely how much wheat grass you are ingesting and broccoli and spinach etc. Companies tend to do this for a variety of reasons. The main reason is that certain bulk ingredients are far costlier than others. From a marketing standpoint, you want a certain superfood ingredient on the label but you can’t afford to put a large amount in the product so you list the total combined ingredients and attribute the potencies of them collectively. I’m not saying AGGS is engaging in deception but it’s nice to know how much of each superfood you are getting.
Lastly, AGGS‘ product label does not specify the source of the superfoods. They do say they are organic which is terrific but are they vegetable powders or are they juice extracts? AGGS is almost certainly vegetable powders -not juice extracts. There’s a big difference. Vegetable powders are simply the whole produce -stalk, stem and all, powderized. Juice extracts is the juice from the produce that is powderized and where the highest concentration of phytonutrients are found. Way more expensive route to use juice extracts, but far more potent.
SUPERFOODS SCORE: 9.2 out of 10
In addition to the superfoods, AGGS has a very well-rounded antioxidant panel, digestive enzymes, probiotics and even some added fiber. This makes it a much more comprehensive product. But, again, they lump all the antioxidants together on the label making it impossible to know how much of each nutrient you are getting. And at just over a gram of antioxidants per serving, it’s not phenomenal, although you are getting antioxidant properties from the superfood section.
Same with the enzymes and probiotics… ½ gram of enzymes and probiotics is not bad but not great.
I do love the choice of antioxidants in the form of acai, beet, rasperry, maca and green tea. These are superb.
NUTRITIONAL PANEL SCORE: 8.4 out of 10
Taste is subjective. I’ve tried probably close to 40-50 different greens-based products. The earthier the better. I love the taste of them, now, but this was an acquired taste to be sure. The single biggest reason why people don’t stick with superfood drinks is because of taste. Amazing Grass Green Superfood is not going to win over anyone with the taste alone. It is highly earthy and grassy tasting. It has a rich texture and gritty. I love it, most people won’t.
So as I’ve said countless times before, newbies to green drinks please mix with juices, fresh fruit, organic yogurt, whatever you need to until you get used to the taste of green drinks.
Check out the Amazing Grass website to learn their suggestions on what to mix it with, or go to any companies website that sell green drinks and borrow their ideas.
TASTE SCORE: 7.9 out of 10
Now for value. This is always the most challenging part of a review because it is so difficult to compare apples-to-apples because every product has a unique layout of its ingredients. What I try to do, and it’s not an exact science, is to take the ingredients, quality of the ingredients, the categories of nutrition (i.e. enzymes, superfoods, antioxidants, probiotics, etc.), and most importantly how much each serving contains in terms of grams and then look at the cost-per-serving. Tedious.
AGGS costs $29.99 for 30 servings. Or $1 per serving. At first glance, this is a very good price. Many products I’ve reviewed are in the $2-$4 per-serving range. $29.99 is a very good price for the product. But keep in mind that each serving is only 8 total grams of nutrition. But overall, AGGS is a decent value at $1 per serving. You can do a lot worse.
VALUE SCORE: 9.3 out of 10
PROS & CONS
- High-quality product with a great superfood profile.
- Excellent company culture, genuine, no-hype marketing.
- An extensive product line
- For people new to green drinks, the taste may have you look elsewhere.
- List their ingredients without disclosing how much of each nutrient you are getting.
- At a dollar per serving, is good value but you are only getting superfoods, antioxidants, enzymes, probiotics and a smattering of fiber. No protein and only 30 calories so not really a meal-replacement option.
Amazing Grass Green Superfood is a great product from a great family of products. Amazing Grass is a highly-respected company and an industry leader. They seem trustworthy and I appreciate their honest marketing approach.
The value of AGGS is excellent and even though there are some superfood drinks that pack a little more punch, you could do a lot worse. For a good comparison to the mid-range green drink, check out Athletic Greens or Patriot Power Greens.
If you are after a full meal replacement formula that provides 40 grams of nutrition per serving, read the review of Total Living Drink Greens.